Marketing  Manufacturers, Traders, Suppliers

Marketing is a generic term for all advertising and publicity measures to increase the awareness and turnover of a company. Marketing should be supportive, promote the products and the company and win new customers.Marketing includes many areas. It is particularly important that marketing is involved in all stages of the work in order to align the products or services with the marketing and the respective strategy. In addition, the right target group must be found with the help of a target group analysis in order to develop suitable advertising opportunities. Marketing and advertising is a far-reaching area and can make the company better known through the use of different ways and media. For example, there is advertising on radio or television, flyers, newspaper articles or advertising through merchandising products. Fairs and exhibitions or concerts and events are also important marketing instruments. Marketing is particularly important for companies of all kinds, whether they are economic enterprises or social institutions and sponsors. The market is highly competitive and you have to promote your products and benefits to generate competitive advantages. Marketing determines the degree of awareness and promotes the sale of products as well as the acquisition of new customers. For example, if a company launches a new product on the market, it must advertise it. Without advertising and marketing, the product is not known and sales are very low. But if the company does television advertising as an example, millions of people see it every day and the product is sold more frequently.